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  Denise Atkins
  

  4 Jul 2017

  Education

  Cultivating a brand for the new AgriFood Training Partnership

  For the newly formed Agrifood Training Partnership – AFTP – IE Brand created a new logo and visual identity that is firmly rooted in the world of agrifood, not the classroom, to celebrate the best the industry has to offer. The visual identity went o...

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  Ollie Leggett
  

  16 Jun 2017

  Charity, Health, Education

  How to create a branding brief (Free Template)

  If you’re thinking of rebranding your organisation – or even creating a whole new brand or campaign brand – you’ll need to create a branding brief to help you select and appoint an agency partner. Read on for IE Brand’s tips on creating a comprehensi...

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  Pascaline Piot
  

  9 May 2017

  Creative

  The art of collage: rebranding University of Reading Careers

  Our Gold Transform Award-winning designer Pascaline tells us what inspired her to create 'The best visual identity in the education sector', and explains how to achieve a similar effect using collage techniques. 

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  Denise Atkins
  

  3 Apr 2017

  Education, IE News

  IE Brand awarded First Class Honours for university branding

  IE Brand is over the moon to bring home two Gold awards from the Transform Awards Europe 2017. Hats off to our immensely talented team, who daily harness the power of Brand and Digital to amplify the brands of our incredible Charity, Health and Educa...

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  David Crichton
  

  28 Mar 2017

  Charity, Health, Education

  New system simplifies everyday branded marketing collateral

  IE Brand has been busy trying to solve an everyday marketing challenge that charity, health and education clients have wrestled with for years: how to quickly produce marketing comms and collateral, on brand and without headaches. We've teamed up wit...

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  Denise Atkins
  

  23 Mar 2017

  Education, IE News

  University rebrands shortlisted for three Transform Awards

  We’re celebrating a brilliant start to the new year here at IE Brand. We’ve received news we’re shortlisted in THREE categories at the prestigious Transform Awards Europe for our brand work with two leading UK universities.

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  Ollie Leggett
  

  8 Mar 2017

  Charity, Education

  Celebrating National Careers Week 2017

  IE Brand has a wide array of experience in the careers sector, especially where charity and education overlap. To celebrate National Careers Week, National Apprenticeships Week and Scottish Apprenticeships Week 2017, we’re taking a look at some of th...

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  Ollie Leggett
  

  17 Feb 2017

  Charity, Health, Education

  Removing the mask: using brand to show the ‘real you’

  Great branding is not about putting on a mask to disguise the truth – it’s about removing the mask so that you look, sound and behave like the very best of who you really are.

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  Denise Atkins
  

  1 Feb 2017

  IE News

  Outside looking in: working at IE

  We were joined recently by a new team member, on a short-term basis, to write content for this new website, among other things. Joy Bannister is a native of Detroit, Michigan, now living in the UK. She hadn't worked in an agency before, so it wa...

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  Ed Wilkinson
  

  26 Jan 2017

  Charity, Health, Education, Other, IE News

  IE scores big for client satisfaction in NPS survey

  We asked our clients how likely they are to recommend us to others, and they collectively rated IE a brilliant 8.6/10. We're using NPS (Net Promoter Scores) as an ongoing measure of our clients' satisfaction, across brand and digital projects.