• 

  

  David Crichton
  

  18 May 2022

  Education

  The rise of the Multi-Academy Trust (MAT) – and a new brand challenge

  With Multi-Academy Trusts (MATs) on the rise, IE is seeing high demand for branding from schools and MATs. We look at the challenges these organisations are facing and how we can help them.  

• 

  

  Ollie Leggett
  

  10 Jan 2022

  Charity, Health, Education, Other, IE News

  A look back at the year that was 2021

  We take a look at a successful year for IE Brand & Digital. We celebrated award wins for our brand and digital work, and bagged a host of new clients across charity, health and education. We also look ahead to an exciting 2022. 

• 

  

  Sophie Lowe
  

  21 Dec 2021

  Health, Other

  A new name, rebrand and website for Herefordshire Cares

  Herefordshire Council asked IE to rename and rebrand their campaign brand to recruit more people into the adult care sector. We positioned the brand to connect better with its audiences, giving it a vibrant visual identity, a new logo and a user-frie...

• 

  

  David Crichton
  

  20 Jul 2021

  Charity, Health, Creative, IE News

  Awards for outstanding charity and health rebrands, and a special team-member

  The IE Brand team headed to London for the Transform Awards Europe recently. We came home with a trio of trophies for our client branding work for Clergy Support Trust and Resuscitation Council UK. Even better, one member of the team bagged a very sp...

• 

  

  David Crichton
  

  27 May 2021

  Charity, Health, Education, Other, Creative

  What’s the difference between a logo and a visual identity?

   A logo is not a visual identity, and a visual identity is not a brand. But it’s a misconception that’s still widespread. Here we explain the difference between the two and look at best practice when creating or refreshing the visual e...

• 

  

  David Crichton
  

  31 Mar 2021

  Charity, Other, IE News

  Digital services are brand experiences! – 2pm, 22 April

  Join IE for this free, fun TED-style talk. We'll take you a step back in time, and then on a whistle-stop case study showcase tour, to explore how digital services can transcend cost-efficient delivery to become user-centric, highly personalised...

• 

  

  Ollie Leggett
  

  23 Feb 2021

  Charity

  How charities can emerge stronger from Covid-19 and Brexit

  Due to the ongoing coronavirus pandemic, plus the effects of Brexit, charities are facing a double-whammy threat to their survival. We take a look at some of the impacts on the sector to see what the future holds and, more importantly, how charities ...

• 

  

  David Crichton
  

  29 Jan 2021

  Charity, Health, Education, IE News

  Looking back and looking forward

  We take a look back at the challenging year that was 2020, with a whistle-stop tour of some of the projects we've been proud to deliver for our charity, health and education clients. And we cast a hopeful eye towards the rest of 2021. 

• 

  

  Ollie Leggett
  

  8 Jan 2021

  Charity, Health, IE News

  Going for gold – awards shortlisting hat-trick

  Amidst all the Covid and Brexit doom-scrolling, the IE team is thrilled to be able to announce that our 2020 rebrands for Resuscitation Council UK and Clergy Support Trust have been shortlisted for three prestigious pan-European branding awards. We’v...

• 

  

  Ollie Leggett
  

  29 Sep 2020

  Charity, Health

  Launch of merged bowel research charity

  Two charities – Bowel Disease Research Foundation and Bowel & Cancer Research – have formally merged today to become Bowel Research UK. 

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