Video

In a world of shrinking attention spans and endless content, video is the most powerful tool to tell your story, capture hearts and minds, and inspire action. From campaigns and training films to social media shorts and documentary-style storytelling, IE uses video to bring brands to life in ways that static content simply can't. But great video isn't just about capturing people's attention, it's about strategic storytelling that delivers your messages with impact, authenticity and emotion.

IE has been creating video content for values-driven clients for decades, handling concept, script, storyboarding and direction in-house while using talented commercial partners for filming and editing. We regularly produce:

Campaign Films

From student recruitment to fundraising campaigns, we create engaging films that cut through the noise and inspire your audiences to act. We'll work with you to develop creative concepts that align with your strategic goals, then script, storyboard, shoot and edit films that deliver real impact.

Explainer Videos

Complex ideas need clear communication. Whether you're explaining a new service, demonstrating how something works, or simplifying policy for public understanding, we'll create videos that make the complicated simple – and keep viewers watching.

Documentary-style Case Study Films

Real stories from real people build trust and emotional connection. We'll capture authentic testimonials, patient stories, student experiences or beneficiary journeys that demonstrate your impact and inspire others to get involved.

Social Media Content

Short-form video content dominates social media. We'll create thumb-stopping content optimised for Instagram, TikTok, LinkedIn, YouTube and other platforms – from 15-second teasers to longer narrative pieces.

Animation & Motion Graphics

Sometimes live action isn't the right solution. We can create eye-catching animated content, from simple motion graphics to full character animation – perfect for explaining abstract concepts, visualising data, or creating content where filming isn't possible.

Training & Educational Films

Well-produced training films can transform learning experiences. We create engaging educational content for staff training, e-learning platforms, induction programmes and professional development – making learning more accessible and effective.

 

TEDI-London IE Brand created an imaginative recruitment campaign for London’s newest HE institute. We scripted and produced three campaign films to show what TEDI-London graduates might achieve over the next 50 years. TEDI‑London is a new higher education…
Brand Strategy and Rename
Talk Community Talk Community is an initiative from Herefordshire Council, to strengthen the community by supporting each other.IE Brand was the agency tasked with bringing the brand to life and launching it with an engaging multimedia campaign.Herefordshire…
Brand Architecture and Market Positioning
Network West Midlands Network West Midlands (formerly CENTRO) works with public transport operators to improve the regional transport structure. They commissioned IE Brand to promote sustainable travel to a business audience. The result was Commuterland, a series of…