Charity Branding
IE Brand is an award-winning charity branding agency.
We specialise in helping charities and other not-for-profits to engage with their audiences – increasing their impact and reach through brand research, messaging, visual identity and logo design, campaigns, and behaviour change.
Charity brands, more than any other, simply can’t afford to be lost in the crowd. We help our clients to better understand their brands: how they look, sound and behave, empowering charities to increase their impact and income.
Denise Atkins
Charity branding award
Gold and Silver for IE at Transform Awards We’re so excited, and we just can’t hide it! IE Brand pocketed two prestigious pan-European branding awards this week – a gold and a silver – for our fantastic Visual Identity design work with FPA’s Sexwise campaign and university agrifood…Branding a merged charity
Bowel Research UK When two health charities decided to merge, they turned to IE Brand to support them through the process of creating a bigger, bolder, more influential brand. The newly merged charity – Bowel Research UK – will leverage the synergies of its…Young person's charity rebrand
Eikon Following the launch of their new 5-year strategy, Eikon wanted to review the way they communicated and promoted their work. The charity wanted their brand to better resonate with children and young people, and they also needed it to work harder to…Renaming and rebranding a Christian charity
Clergy Support Trust IE Brand carried out in-depth stakeholder research, which resulted in 'Sons & Friends of the Clergy' being renamed 'Clergy Support Trust'. We then created new brand messaging, visual identity and a new logo for the Christian charity, supported…Prestige charity rebrand
Royal Academy of Engineering A project to craft impactful brand messaging for the Royal Academy of Engineering to ensure their new five year strategic vision is accessible. And then an ambitious new visual identity to communicate the Academy’s…Health charity rebrand
Resuscitation Council UK Following a brand review and extensive stakeholder research, it was clear that Resuscitation Council UK required a top-level rebrand to reposition the charity for a wider audience, to be rolled out on and offline. Resuscitation Council UK is…Sexual health charity campaign brand
Sexwise A sex-positive new campaign brand for sexual health charity FPA and Public Health England, with a fun, universal appeal. IE Brand conducted stakeholder research to ensure the campaign’s audience had their say, before crafting the campaign’s…
Ollie Leggett
Creating a merged charity brand: a roadmap
Might a merger offer some charities the best chance of survival post-pandemic? Merging organisations that operate in a similar space is one possible option for not-for-profits facing tough times due to – or exacerbated by – the Coronavirus pandemic. We take a look at the arguments for this approach, and how to go about…
Ollie Leggett
