IE cuts to the CHASE
We’re busy getting ready for the CHASE 2015 conference where we will be holding two seminars showcasing our latest charity branding and charity website design projects, and offering delegates the chance to win a FREE brand audit.
Taking place at the Business Design Centre in London on the 17-18th February, CHASE 2015 is a free to attend conference for charity and not-for-profit organisations. Last year, IE ran a seminar on charity branding with pfeg, and this year we’ll be exhibiting at the conference (stand 15) and running two inspirational seminars illustrating the growing power of brand and digital comms; Embracing the Power of Brand as an Audience Engagement Tool and Embracing the Power of Digital in the Charity Sector.
IE’s Managing Director and principle Brand Consultant, Ollie Leggett, will be running IE’s seminar alongside client Allie Johnstone, Head of Communications at newly rebranded charity, Career Ready (previously Career Academies UK), in a workshop exploring the power and potential of charity brands. The workshop will feature case study narratives of IE’s work renaming Career Ready, shaping their brand and messages to better enable them to engage young people, employers and policy makers. Ollie will also touch on two other recent IE projects: helping CLIC Sargent to stretch their brand beyond children to mobile savvy teens and young adults, and working with Serving in Mission to engage a new generation of givers and goers.
Oliver Westmancott, IE’s Technical Director, will run his seminar alongside cancer charity, and IE client, CLIC Sargent illustrating IE’s work building an innovative online mobile community tool for 16-24 year olds who have, or have had cancer. Find out more about our work with CLIC Sargent in our portfolio.
As part of our seminar programme, we will also be offering attendees the chance to win one of a strictly limited number of FREE brand audits*.
*In order to qualify you must:
1. Be looking to re-brand / reposition before 1 July 2015
2. Be happy to offer IE the opportunity to tender for this work
3. Be able to provide IE with hard copy examples of your current marketing collateral and details of your organisation's strategic objectives.